Continental Vulc

The first Continents hit the shelves in the late 1980s. The silhouette was very reminiscent of Superstar or Stan Smithy. The only difference is that these sneakers, unfortunately, did not celebrate such success even though they were more flexible on the court at the time. All white except for one red stripe on the sides of the shoes looks so clean. A full leather upper is a must for a casual look. Fortunately, they achieved their fame thanks to a re-release in 2018. In all its modesty, it shines among the "dad" sneakers of elephant soles and futuristic materials with neon colourways, which wanted to control the market for the last decade. The perfect day-to-day sneaker has rightly hit the sneakers hall of fame.

The history of adidas dates back to 1920 when its founder, Adolf Dassler, began crafting athletic shoes in his mother's laundry room in Herzogenaurach, Germany. Initially known as the "Dassler Brothers Shoe Factory," Adolf and his brother Rudolf worked together to create innovative footwear for athletes. Their shoes gained recognition for their quality and performance, leading to their first major breakthrough during the 1936 Olympics when American sprinter Jesse Owens won four gold medals while wearing their spikes. The 1970s marked another milestone for adidas with the release of the iconic Superstar sneaker, distinguished by its distinctive shell toe and leather upper. Throughout the years, the brand continued to innovate and collaborate with athletes, designers, and celebrities. In recent years, adidas has expanded its reach beyond sportswear, delving into lifestyle and fashion realms. The brand's commitment to sustainability has also been a key focus, with initiatives such as the "Adidas Better Place Program" aiming to reduce environmental impact through responsible manufacturing practices and recycled materials. Today, adidas stands as one of the world's leading sportswear brands, known for its innovation, style, and unwavering dedication to supporting athletes' performance. Models like Stan Smith or Superstar are some of the best-selling silhouettes ever. Currently, the adidas Samba or Campus are the most sought-after models. The brand also includes a sports branch called adidas Performance. The latter differs in both focus and logo.