Falcon W

One of the best new silhouettes, that adidas came up with in the latest years. The adidas Falcon, while being a new model, is heavily inspired by the golden era of the 90s and the unbound atmosphere, love for music, arts and fashion. The robust body will give you solid foundation and the authentic retro vibe will work perfectly with any outfit. But don’t worry, not everything is old school, the technologies are from present day and they will secure the best comfort possible, so you can wear and tear these every day. We also have to talk about the way adidas approaches colourways on this model, because some are subtle and earthy, like a high fashion kind of vibe, and others are crazy playful and outgoing to compliment any sporty fit you wanna put together.

The history of adidas dates back to 1920 when its founder, Adolf Dassler, began crafting athletic shoes in his mother's laundry room in Herzogenaurach, Germany. Initially known as the "Dassler Brothers Shoe Factory," Adolf and his brother Rudolf worked together to create innovative footwear for athletes. Their shoes gained recognition for their quality and performance, leading to their first major breakthrough during the 1936 Olympics when American sprinter Jesse Owens won four gold medals while wearing their spikes. The 1970s marked another milestone for adidas with the release of the iconic Superstar sneaker, distinguished by its distinctive shell toe and leather upper. Throughout the years, the brand continued to innovate and collaborate with athletes, designers, and celebrities. In recent years, adidas has expanded its reach beyond sportswear, delving into lifestyle and fashion realms. The brand's commitment to sustainability has also been a key focus, with initiatives such as the "Adidas Better Place Program" aiming to reduce environmental impact through responsible manufacturing practices and recycled materials. Today, adidas stands as one of the world's leading sportswear brands, known for its innovation, style, and unwavering dedication to supporting athletes' performance. Models like Stan Smith or Superstar are some of the best-selling silhouettes ever. Currently, the adidas Samba or Campus are the most sought-after models. The brand also includes a sports branch called adidas Performance. The latter differs in both focus and logo.