Club C 85

C for Champion and Classic. Paul Brown is the father of these iconic sneakers which were released in the 1980s, mostly in the UK, and up until now, they be rocking it. Originally intended only for the tennis court, the sneakers are now among the vintage sneaker icons thanks to their subtle design and the comfort they provide. Reebok Club Cs one of the best looking vintage silhouettes of all time and the same applies for popularity. The sneaker has evolved over time, but the re-releases and new colourways have always kept the same look that people have fallen in love with. These shoes have the ideal price point even though they're durable, comfortable and stylish. From skaters to rappers, Club C have been approved and adored. Recently Reebok added their Pump technology, even though it is a bit outdated. It is a fit-altering system that inflates the shoes to provide wearers with even more comfortable fit. Cs became a phenomenon and they fly off the shelves.

Reebok was founded in 1958 in England, and its name comes from the Afrikaans word "rhebok," which is a type of antelope. This unique name reflects the brand's focus on speed and agility. In the 1980s, Reebok capitalised on the fitness craze by becoming a leader in aerobics footwear. Their Freestyle model, often in vibrant colours, became iconic in fitness classes around the world. In 2005, Reebok was acquired by the adidas Group, a move that allowed Reebok to tap into adidas' resources while maintaining its distinct brand identity. But the brand wasn't always in its brightest. Some decades after its establishment the company dealt with financial difficulties. Well, it's not an easy market and competing with brands like Nike or adidas is like running a life-long marathon. If we were to count all the sport brands which made the fashion-sport blend happen, we'd be here forever. To stay relevant, Reebok had undergone several brand refreshes over the years. These efforts aimed to connect with younger consumers while still maintaining its core identity.