Y-3 Hicho

When adidas decided to join forces with the designer Yohji Yamamoto, the first luxury sports shoe was created. Such a common and sought-after combination today. Yamamoto is a very successful designer, from whose talent many other brands and artists such as Hermés or Elton John draw inspiration. The progressive approach to creating the look of entire collections, together with the know-how of adidas, creates a unique style full of surprising elegance. The collaboration began in October 2002. The name combines Y as Yamamoto and number 3 for "three stripes" - an adidas trademark.