Sneakers and shoes Nike Air Huarache

Tinker Hatfield was inspired by the perfect adhesion of neoprene material and ushered in the "huarache fit" era. Interior "sock" made of lycra and neoprene, which hugs your foot while wearing and adds incredible comfort. That's why the advertising slogan at the time was: "Have you hugged your foot today?". There is no visible swoosh (Nike logo) on the shoe, and it is one of the most innovative and stylish works from Nike. For great success, the Huarache was followed by several successful models with the same technology. The name Huarache is derived from historical sandals of the same name worn by Native Americans.

Nike, a global athletic footwear and apparel company, has a rich and fascinating history that dates back to 1964. The company was founded by Bill Bowerman and Phil Knight under the name "Blue Ribbon Sports". Later on in 1972 it was officially named Nike, as we know it today. The iconic Nike Swoosh logo, designed by Carolyn Davidson, was introduced in 1971 and quickly became one of the most recognizable and enduring symbols in the world. Nowadays Nike is a global leader in athletic footwear, apparel, equipment and accessories. The brand has also collaborated with numerous athletes, celebrities, and fashion designers, further cementing its influence in popular culture. Collaborations with athletes like Serena Williams, LeBron James, and Cristiano Ronaldo, as well as fashion designers like Virgil Abloh and Sacai, have resulted in iconic and sought-after collections. Through its continuous commitment to pushing boundaries, embracing creativity, and promoting inclusivity, Nike remains a dominant and influential force in the sports and fashion industries, inspiring athletes and individuals around the globe to "Just Do It." It's no wonder that iconic models like the Air Force, Dunk and Cortez are historic milestones in the sneaker world.