Sneakers of your choice

Environmentally friendly sneakers made from raw materials from organic farming. Sebastien Kopp and François-Ghislain Morillion offer you stylish sneakers that are sustainable and comfortable. Kopp and Morillion have been friends since childhood. Together they founded the Veja brand (= look). The organic cotton they use to make shoes is grown organically and the farm staff work under fair conditions. They buy cotton directly from farmers in Peru and Brazil. The rubber fro their soles is also ethically sourced from the Amazon rainforest.

Veja is a French footwear brand founded in 2005 and in recent years it hasn't been as visible as it is now. What sets Veja apart from many other sneaker brands is its strong commitment to sustainability, ethical production, and transparency in the fashion industry. Veja's marketing strategy is unique in the fashion industry. They do not engage in traditional advertising or celebrity endorsements. Instead, they rely on word-of-mouth and the quality of their products to attract customers. Their unique way of doing business is one of the reasons why people are interested in the sneakers Veja produces. One of their flagships is the Esplar silhouette which features a simple and timeless design that aligns with Veja's minimalist aesthetic. It is a versatile and classic sneaker suitable for various occasions. The upper of the Esplar is typically constructed from sustainably sourced materials. This includes organic cotton canvas or leather sourced from environmentally responsible suppliers. Other popular models are also the Venturi or Kampo sneakers. The brand's common collaborator is Rick Owens with whom the brand launched multiple sneaker silhouettes. Veja is picky about their partners and after Rick the brand's portfolio also includes collections with Marni, which feature colourful and interesting designs.