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One of the most famous brands that has become a part of pop culture - adidas Originals sneakers are stylish and comfortable. Models like Stan Smith or Superstar are some of the best-selling silhouettes ever. This German brand was named after its founder Adi Dassler. It was officially founded in 1949 in a small town - Herzogenaurauch, where it is still located today. The brand also includes a sports branch called Performance. It differs in both its focus and its logo.