Diadora means in translation to share the gift and honour. And Diadora likes to share the success of victory. This Italian brand first appeared in 1948, when its founder began producing mountain boots. In the '60s, it expanded into the sports market. Through victory, style and innovation, Diadora is now a world brand that dominates sports and lifestyle fashion. The enthusiasm of the team that makes up the brand has never stopped in the pursuit of quality.
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