Fila is an Italian brand founded in 1911 by two brothers - Ettore and Giansevero Fila. The brand focuses on clothing for alpine conditions, especially on the production of underwear in its beginning. Around the '70s, they entered the sports world of tennis. The brand's ambassador at the time was Björn Borg. From tennis through basketball and running their offer has developed into a perfectly balanced mix of sports and lifestyle fashion.